Privacy Policy

1. Introduction

This Privacy Policy has been last updated on and is effective as of May 26, 2025. By continuing to use our Website, you acknowledge that you have read, understand, and agree with this Policy.

1.1. Purpose

“Awakened by Spice” (“Company,” “we,” “us,” or “our”) operates the website https://awakenedbyspice.com (the “Website”). This Privacy Policy describes how we collect, use, store, share, and protect personal data of individuals (“users” or “you”) who access or use our Website. It applies to all visitors and users globally, including those in the European Economic Area (EEA), United Kingdom (UK), and the United States (U.S.).

1.2. Acceptance and Updates

By accessing or using our Website, you agree to the collection and use of your personal data in accordance with this Privacy Policy. We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. If we make any material changes, we will provide notice (e.g., by posting on the Website). The “Last Updated” date tells you when this Policy was last revised.

1.3. Contact Information

If you have any questions or concerns about this Privacy Policy, you may contact us at:

2. DATA COLLECTION

Personal Data We Collect

  • Contact Information: If you sign up for an account or for newsletters or partner emails, we may collect your name, email address, and any other information you provide.
  • Usage Data & IP Address: We collect your IP address (without anonymization) and certain technical information (browser type, device, operating system, referring URLs) for security, analytics, and improvement of our Website.
  • Cookies & Tracking Technologies: We deploy cookies and similar technologies to identify your browser or device, learn more about your interactions with our Website, and provide personalized content. (See Section 3, “Cookies & Tracking.”)

3. COOKIES & TRACKING TECHNOLOGIES

3.1. Types of Cookies

We and our third-party partners use cookies and similar technologies to automatically collect certain data when you visit or interact with the Website. These may include:

  • Strictly Necessary Cookies: Essential for the Website’s operation, enabling security, network management, or accessibility.
  • Analytics/Performance Cookies: Monitor usage and help us understand how visitors engage with the Website, improving functionality (e.g., Google Analytics, Mouseflow).
  • Functionality Cookies: Remember choices you make (e.g., preferences, login status) to personalize your experience.
  • Advertising/Targeting Cookies: May be used to deliver relevant ads to you and measure ad campaign performance. These cookies collect data about your browsing habits for ad personalization.

3.2. Managing Cookies

  • Cookie Banner (EU/UK Users): If you access our Website from the EEA/UK, you may see a cookie banner. You can accept or reject non-essential cookies.
  • Browser Controls: Most browsers allow you to reject or delete cookies. Note that doing so may affect availability or functionality of certain Website features.

If you are located in the EEA or UK, we process personal data under the following lawful bases defined by the General Data Protection Regulation (GDPR) and UK data protection laws:

4.1. Consent

  • We may rely on your consent for specific processing activities, such as sending newsletters or partner emails. You have the right to withdraw consent at any time by contacting us or clicking the “Unsubscribe” link in the email.
  • When required by law, we also rely on consent for deploying non-essential cookies or targeted advertising cookies.

4.2. Legitimate Interests

  • We process data for our legitimate business interests in improving Website performance, security, analytics, and relevant marketing or advertising features.
  • We ensure that these legitimate interests do not override your fundamental rights and freedoms. Where feasible, you can opt out or object to such processing (see Section 7, “Your Rights”).

4.3. Contractual Necessity

  • If you enter into a contract with us (e.g., purchasing a subscription or service), certain data processing may be necessary to fulfill that contract.

4.4. Legal Obligations

  • We may process personal data to comply with applicable laws, respond to lawful requests by public authorities, or defend legal claims.

5. DATA TRANSFERS & INTERNATIONAL PROCESSING

5.1. Data Transfer to the United States

  • Our servers or service providers may be located in the United States. By using our Website, you acknowledge that your data may be transferred to and processed in the U.S., which may not provide the same level of data protection as in your home country.
  • Where required by GDPR/UK laws, we implement appropriate safeguards for cross-border data transfers.

5.2. Third-Party Processors

  • We may share personal data with vendors and service providers who assist us (e.g., web hosting, analytics platforms like Google Analytics or Mouseflow, email marketing services like Brevo). Each third-party acts as a data processor, bound by confidentiality and data protection obligations.
  • We may share user data with online advertising service networks to display targeted ads.

6. DATA SECURITY & RETENTION

6.1. Security Measures

  • We implement reasonable administrative, technical, and organizational measures designed to protect personal data against loss, theft, unauthorized access, disclosure, misuse, or alteration. However, no method of electronic transmission or storage is 100% secure.

6.2. Retention Periods

  • We retain personal data for as long as necessary to fulfill the purposes outlined in this Policy, unless a longer retention is required by law. For example:
    • Account data: Retained until you request deletion.
    • Newsletter data: Retained until you unsubscribe or request deletion.
    • Analytics data: Retained in accordance with the default or chosen retention settings of our analytics providers.
  • We may keep aggregated or de-identified data indefinitely for analysis and research.

7. YOUR RIGHTS & CHOICES

7.1. Rights Under GDPR/UK Law

  • Right of Access: Obtain confirmation about whether we process your personal data, and request a copy.
  • Right to Rectification: Request correction of inaccurate or incomplete personal data.
  • Right to Erasure: Under certain circumstances, request deletion of your personal data.
  • Right to Restrict/Object: Ask us to limit or stop processing your data when it conflicts with your interests or fundamental rights and freedoms.
  • Right to Data Portability: Receive your data in a structured, commonly used, machine-readable format and request that we transfer it to a third party (where feasible).
  • Withdrawal of Consent: If processing is based on consent, you can withdraw it any time.

To exercise any of the above rights, contact us at info@awakenedbyspice.com. We will respond within one month or as required by law. We may require verification of identity before fulfilling certain requests.

7.2. California & Other U.S. State Privacy Rights (If Applicable)

  • If you reside in a U.S. state with specific privacy laws (e.g., California), you may have additional rights such as the right to know, delete, or opt out of certain data “sales” or “shares.”
  • If we engage in targeted advertising that qualifies as a “sale” under applicable law, we will provide a clear mechanism for opting out.

8. CHILDREN’S PRIVACY

  • Our Website is not directed to children under the age of 13 (or 16 in certain jurisdictions). We do not knowingly collect personal data from minors without parental consent.
  • If you believe a child under the relevant age has provided us with personal data, please contact us at info@awakenedbyspice.com. We will take steps to delete such data promptly.

9. CONTACT & COMPLAINTS

  • If you have any questions, comments, or complaints regarding this Privacy Policy or our data practices, please contact us at:
  • If you are in the EEA/UK and believe we have infringed your data protection rights, you have the right to lodge a complaint with a supervisory authority in your country of residence.